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OctoBlog: Inklings & Inksights

We love staying up to speed on the latest and greatest in the industry. Our team believes in learning from example, examining success and celebrating the knowledge gained from trying new things.

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Our Top 4 Strategies for B2B Marketing

Marketing — by Sini Paliouras — September 21, 2022

Business to business (B2B) marketing strategies have expanded immensely since the demand for consumer marketing has grown over the years. Agencies’ all over the world…

What Shopper are you?

Digital, Shopping, Trends — by Amanda Saglioccolo — May 6, 2022

It’s 2019, you are rushing to the mall right after work before it closes to find your weekend outfit – you have an hour on…

Always be Learning: Who Do You Work For?

Editorial — by Leanne Dolan — October 23, 2020

We all know the power of a great brand. It influences what we buy, what products we are loyal to, what products we recommend, etc.…

Social Distancing isn’t for Logos

Advertising, Branding, Design, Trends — by Andrei Puscariu — July 29, 2020

Big brands are trying to get creative and stay relevant at a time when people are just trying to figure out their new normal while…

Six Things You Should Know About Facebook

Advertising, Digital — by Melissa Bui — June 18, 2020

“Facebook is only for old people.” Ever heard someone (a millennial perhaps) say this before? Many people believe that Facebook is an old platform that…

Always Be Learning: The Importance of Happiness

Editorial — by Leanne Dolan — April 22, 2020

Once upon a time, I was a kid fresh out of school looking for a job. I was interviewing for internships when the owner of…

Generative Art

Design, Illustration — by Andrei Puscariu — March 3, 2020

Creating Art with Code Generative art by definition, refers to any work that is created by a system with some level of autonomy, or work…

Making Maps More Marvelous

Digital — by Christopher Sabine — February 18, 2020

Almost every website we build includes some type of map component. Whether it’s a complex branch locator, or just a single pin marking your head…

Buying Experiences Over Products

Advertising, Branding, Trends — by Melissa Bui — February 4, 2020

Health, career, and balance – the three values that the millennial generation find most important. This generation focuses on staying healthy and fit, finding a…

How the Internet is Changing Language

Digital, Editorial, Trends — by Madelin Moses — January 24, 2020

Whether it’s an inside joke turned meme, a quick emoji on your text ? or if you are LMAO’ing, these seemingly insignificant moments are shaping the…

Design Trends – 2019 in Review

Design, Illustration, Trends — by Andrei Puscariu — December 17, 2019

Top 5 Graphic Design Trends of 2019 The following review is based on a thorough analysis of colour, typography, shapes and styles that we’ve observed…

Adding Utility to Your Website Adds Value

Digital — by Christopher Sabine — December 10, 2019

We often hear the question of how our clients can build websites to distinguish themselves from their competitors’ websites. With so many websites out there…

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